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Add-value Applications
Specializing in cellular messaging platforms and applications, Cellact offers mobile and fixed-line operators an array of value-added, off-the-shelf applications. These VAS applications not only enhance messaging and revenues, but also support operator branding.
 
Distribution List: This application enables mobile operators to offer subscribers transmission of SMS and MMS messages to pre-defined groups via the Internet. Assimilated in the operator's Web site, Distribution List is utilized by subscribers as a one-to-many, Web-to-mobile messaging tool. This VAS enriches subscriber messaging use and revenues.
 
m-Campaign: This Web-based application enables operators to conduct and manage mobile marketing campaigns for their subscribers. Serving as a stand-alone tool or integrated with the operators CRM or data warehousing (DW) system, m-Campaign enables the marketing of new products and services via SMS, MMS and WAP links. m-Campaign allows operators to develop a direct marketing channel to their subscribers, and offer a full range of new services including handset upgrades, content download, focused marketing offers, and special offerings to subscribers or other target segments. Learn more….
 
m-Enterprise: This Web-based application enables operators to offer their business clients a cellular group-messaging management tool. Enhancing intra-organizational communication, m-Enterprise allows enterprises to channel their mobile messaging to a variety of segments (e.g. sales agents, branch personnel, work teams) for information updates. It can also be used as a marketing tool such as sending messages from an enterprise’s branch to its customers. The application includes management interfaces on both the enterprise and operator levels. In addition, it enables user provisioning, dispatch configuration, and real-time report production. m-Enterprise enriches business clients messaging use and revenues. Learn more….
 
m-Alert: This alert-management application enables operators to offer their business clients a Web-based tool for the management and routing of SMS alerts during emergencies. The m-Alert receives notifications from the organizational monitoring and control systems such as system alerts, maintenance and infrastructures. As a result, organizations can improve technical workforce mobility and rapidly respond to problems in the field.  m-Alert allows organizations to pre-define the types and formats of alerts transmitted in order to match various contact groups accordingly. This VAS enriches business clients’ messaging use and revenues. Learn more….
 
m-Voting: This Web-based application enables operators to conduct and manage highly focused and real-time cellular voting. m-Voting enables organizations to pre-define voting rules easily and independently via a friendly interface. Designed to withstand overloads of TV and parallel voting, the application allows for central-product and detailed-voting management through an organization’s marketing department or an operator’s content provider. The application initiates the mobile voting process when the subscriber sends a MO SMS to a short code number. The application logic can then be configured to deliver an immediate SMS response as well as data for statistical analysis (e.g. voting graphs, surveys) or future action (e.g. insert message to TV chat).
 
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 Download    PDF m-Enterprise  for Operators
 Download    PDF m-Campaign  for Operators
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